Advertising Disclosure

Last updated: December 3, 2025

At Sundial Games, we believe in complete transparency about how we generate revenue and any financial relationships that may influence the content we provide. This disclosure explains our advertising practices, affiliate relationships, and sponsored content policies.

Our Commitment to Transparency

We are committed to maintaining the trust of our visitors and clients. This means being open and honest about any financial relationships that could potentially influence our recommendations, content, or business practices.

We comply with the Federal Trade Commission (FTC) guidelines concerning endorsements and testimonials in advertising, as well as applicable European Union consumer protection regulations. Our goal is to provide you with complete information so you can make informed decisions.

Affiliate Relationships

What Are Affiliate Programs?

Sundial Games may participate in affiliate marketing programs. This means that when you click on certain links on our website and make a purchase, we may receive a commission at no additional cost to you. These commissions help support our business operations and allow us to continue providing valuable content and services.

Disclosure of Affiliate Links

When we include affiliate links in our content, we will clearly identify them as such. Affiliate relationships may include:

  • Game development tools and software platforms
  • Technical equipment and hardware recommendations
  • Educational resources and training programs
  • Third-party services relevant to game development

Our Product Recommendation Policy

We only recommend products, services, and tools that we have personally used, thoroughly researched, or believe would genuinely benefit our audience. Our recommendations are based on:

  • Quality and reliability of the product or service
  • Relevance to game development and our audience's needs
  • Value for money and overall performance
  • Our direct experience or trusted industry feedback

The existence of an affiliate relationship does not influence our honest assessment of any product or service.

Financial Relationship Transparency

We receive compensation when you purchase products or services through our affiliate links. This compensation helps us maintain our website, create valuable content, and continue serving the game development community. The price you pay remains the same whether you use our affiliate link or not.

Sponsored Content

What Is Sponsored Content?

Occasionally, we may publish content that is sponsored by or created in partnership with brands, companies, or organizations. Sponsored content may include articles, tutorials, reviews, case studies, or other materials that involve compensation to Sundial Games.

How We Label Sponsored Content

All sponsored content will be clearly and conspicuously identified with labels such as:

  • "Sponsored Post"
  • "Paid Partnership"
  • "In Collaboration With [Brand Name]"
  • "Sponsored by [Company Name]"

Editorial Independence

While we may receive compensation for sponsored content, we maintain complete editorial control over what we publish. We do not compromise our integrity or misrepresent products and services. All opinions expressed in sponsored content are genuine and based on our honest assessment.

Brand Partnership Disclosures

We may enter into partnerships with brands that align with our values and serve the game development community. These partnerships may involve:

  • Co-created content and collaborative projects
  • Product reviews and demonstrations
  • Event sponsorships and promotions
  • Educational workshops and training sessions

Third-Party Advertising

Display Advertising Networks

We may use third-party advertising networks to display advertisements on our website. These networks include:

  • Google AdSense and Google Ad Manager
  • Other reputable advertising platforms

These advertising networks may use cookies and similar technologies to serve relevant advertisements based on your browsing behavior and interests.

Behavioral Targeting

Third-party advertisers may use information about your visits to our website and other websites to provide advertisements about goods and services of interest to you. This practice is known as behavioral targeting or interest-based advertising. For more information about how we use cookies and how you can control them, please see our Cookie Policy.

Ad Personalization Practices

We allow advertising partners to use cookies and similar technologies to personalize the advertisements you see on our website. This personalization helps ensure that you see ads that are relevant to your interests while helping us generate revenue to support our operations.

Your Rights and Controls

Managing Your Advertising Preferences

You have control over the advertising you see and the data collected for advertising purposes. You can:

  • Adjust your cookie preferences through our Cookie Policy page
  • Configure your browser settings to block or delete cookies
  • Opt out of personalized advertising through industry opt-out tools
  • Use ad-blocking browser extensions (though this may affect website functionality)

Opt-Out Procedures

To opt out of interest-based advertising, you can visit:

  • Network Advertising Initiative opt-out page
  • Digital Advertising Alliance opt-out page
  • European Interactive Digital Advertising Alliance for EU users
  • Google Ads Settings for Google advertising preferences

Your Privacy Rights

Under GDPR and other privacy regulations, you have the right to access, rectify, or erase personal data used for advertising purposes. For more information about your privacy rights, please refer to our Privacy Policy.

Our Authenticity Guarantee

Regardless of any financial relationships or advertising arrangements, we are committed to:

Updates to This Disclosure

We may update this Advertising Disclosure from time to time to reflect changes in our business practices, advertising relationships, or legal requirements. We encourage you to review this page periodically. The "Last updated" date at the top of this page indicates when the disclosure was last revised.

Questions or Feedback

If you have questions about our advertising practices, affiliate relationships, or this disclosure, we welcome your feedback. Please contact us:

Sundial Games

Leidseplein 26, 1017 PT Amsterdam, Netherlands

Email: info@sundial-games.com

Phone: +31203086522